#ThisIsBreastfeeding by Moolk

We all know how empowering birth stories are, so imagine the impact a series of breastfeeding stories could have on expecting and/or new mums?! 

Join us as we $$$ a journey of motherhood to collect, and share a series of breastfeeding stories aimed to educate, empower and prepare mums for the journey ahead. Mums from all walks of life, with vastly different stories, will be featured in our video series. They'll impart their knowledge, experiences, regrets, successes and everything in between to paint a real picture of what breastfeeding is and highlight the beauty in every single journey.

It's our experiences, our triumphs, our breaking points, and ultimately our power as breastfeeding mums that will empower others, to uplift them when they need it most and to pass on our knowledge from generation to generation, mother to mother.  

Do YOU have a story to share? We want to hear them all! The beautiful, easy breezy story, the challenging-but-brings-it-home story, the relentless-but-never-gives-up story, and every story in between! Be it positive or negative, about exclusive breastfeeding, mix feeding, SNS feeding, pumping, tongue ties, lip ties, food intolerances, colic, reflux, milk sharing, donating, vasospasms, D-Mer, milk blisters, mastitis, single-sided feeding, low supply, overactive letdown... the list goes on. Basically any breastfeeding experience (the good, the bad, the messy) you think could help another mama if they were in your shoes, we would love to hear from you. Please reach out using the form below, we'd love to hear from you!




Size Guide

Buying clothes online can be tricky business, especially if you've just had a baby and your body has changed drastically. I've been there and can totally relate!

We try to offer as much advice on sizing and fit on every product listing. We're also providing our models detailed bust, waist and hip measurements to help you choose the right size for you. 

Below is a general size guide for your reference. For some, their measurements land smack bang in the middle of 2 sizes #annoying! Or your bust, waist and hips are all over the shop #confusingmuch?! But please keep in mind measurements act as a guide only and the fit will depend on 1) your body shape and 2) the style of dress. 

I highly recommend you read the 'about the fit' section on each product, as they provide more accurate advice that reflects the design and fit of the garment and will often say "if you're in between sizes, we recommend sizing up/down for this style". 


/ 6 / 8 / 10 / 12 / 14 / 16 /
Bust 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110
Waist 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 90 91
Hips 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117


Do your measurements fall within the one size range? Great! You've found your Moolk size! If your 3 measurements fall in a couple of sizes, don't stress! We'll tell you on each product which measurements you need to focus on to find your perfect size. 9 times out of 10, it will be the bust or waist measurement, so for that style, you'll choose the size your bust and/or waist measurement falls in!

Do your measurements fall in a "/" range? You're in-between sizes, mama. You'll need to decide whether you prefer clothes a little tighter fitting (size down) or looser fitting (size up). Each product description will advise which measurements you should size up or down for, or if you're in between sizes, whether you should size up or down in general for each style.